Reimagine Learning

Second Avenue Learning to Demo at Games for Change Festival

Posted by admin | Jun 15, 2012 12:12:38 PM

ROCHESTER, NY—Second Avenue Learning will be featured at the Games for Learning Institute at New York University to participate in the G4LI Game Play Expo. The annual event will showcase work completed thus far on Martha Madison’s Marvelous Machines, a collaborative physical science game for middle school students supported with a grant from the National Science Foundation.

Attendees will have the opportunity to play over 30 STEM-based games, including Martha Madison. Games at various stages of development will be presented, from prototype to commercial. Second Avenue Learning was invited to participate based on an award-winning history as an industry partner with the Games for Learning Institute and the potential that Martha Madison holds to improve educational outcomes and close the STEM performance gap.

The Expo will take place on Wednesday, June 20, 2012 from 12-4 p.m. in the Greenberg Lounge at NYU’s Law School, 40 Washington Square South. For more information, please visit

Founded by educators and gamers, Second Avenue Learning is a certified women-owned interactive media company in Rochester, NY that provides custom software development for interactive modules and serious games for education, managed services for learning management systems, training services and content authoring. Second Avenue fully understands that technology serves as a critical enabler to achieve fully customized learning environments and unlock the potential of all students. We pride ourselves on building effective, interactive learning environments that are innovative, accurate and visually compelling. Our team includes subject matter experts, programmers, artists, learning designers, quality analysts and project managers. Here at Second Avenue, we offer alternative learning paths and challenge the status quo. It is time to reimagine learning.

About the NSF: The National Science Foundation (NSF) is an independent federal agency that supports fundamental research and education across all fields of science and engineering. In fiscal year (FY) 2012, its budget is $7.0 billion. NSF funds reach all 50 states through grants to nearly 2,000 colleges, universities and other institutions. Each year, NSF receives over 50,000 competitive requests for funding, and makes about 11,000 new funding awards. NSF also awards nearly $420 million in professional and service contracts yearly.

For Press:

Emma Kelly-Hasken






Topics: Games for Learning Institute, Games For Change Festival, Press Releases, Martha Madison: Marvelous Machines

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