Chances are, you’ve watched YouTube before. Chances are even better that you have a profile already set up, and subscribe to various channels.

Have you considered incorporating YouTube into your business strategy?

Promotional videos are a great way to showcase your portfolio and services. It’s easy to get started– consider what your objectives are, and what type of content you wish to share. Do…

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Klout, one of the more recent and prominent additions to the social space, is a network worth checking out.

Another social network– I know what you are thinking. Hear me out.

Klout is unique in that it attempts to determine your social influence across a myriad of other social networks. Each user is assigned a Klout score between 1 and 100 based on their…

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Remember message boards? In many ways, they were the predecessor to twitter chats.

If you’re already on twitter, you should be familiar with hashtags, designated by placing a ‘#’ symbol before a word or string of text. Do you use them? How often do you click on threads to see what others are saying? Not only can you find yourself deep in a whirl of conversational pings, but using…

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This week, we’re thinking social. That is, the importance of plugging into the social media sphere. We’ll delve deeper into specific platforms here on the blog in future installments, but for now we’ll keep it high level.

Where to start? An important first step (before you debate the merits of facebook versus twitter) is to determine your primary audience. Find your niche. It’s possible to participate in the social…

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